Introducing Colston Loveland: Tight End. Team Player. Future Pro.
Inspire Happiness
Introducing Colston Loveland: Tight End. Team Player. Future Pro.
2025 / 5 mins
by Kayla Pratson
"This moment means a lot for sure. Being with friends and family, this is something we have all talked about for a long time and it’s something I’ve been dreaming about my whole life. So now to see it all happening is pretty crazy. I think it’s important to keep your head down, stay humble, and let God do his thing."
– Colston Loveland on looking towards NFL Draft day
From quiet mornings on a Bliss, Idaho farm to roaring stadiums under championship lights, Colston Loveland’s journey is the kind of story we love to tell. A 4-star recruit out of high school and the #10 tight end in the 2022 class, Colston has already left his mark on college football—most notably helping lead his team to a 2023 CFP National Championship title with the University of Michigan Wolverines.
Now, with the NFL Draft fast approaching, the buzz is only growing louder. Colston’s natural pass-catching ability, sharp route running, and innate leadership have him projected as one of the top tight ends in the country.
But what sets Colston apart isn’t just his stats—it’s his character. Raised with strong family roots and a deep sense of humility, he brings that same integrity to everything he does, whether it’s showing up big for his teammates or giving back to his community, including through his work with the Idaho School for the Deaf and Blind.
We’re proud to welcome Colston to the Vuori family—a reflection of what it means to move through life with purpose, on and off the field.
We caught up with Colston to talk about what drives him, what keeps him grounded, and what he’s most excited about next.
What were some of the biggest challenges you've had to overcome to get to where you are today?
Colston:
One of the biggest challenges I’ve had to overcome is just being from where I’m from—Idaho. When it comes to recruitment, especially in high school, it’s not the easiest place to get noticed. It took a lot to put myself on the map. But once I started gaining some attention and schools began reaching out, things started to fall into place.
Another big challenge was this past season. I dealt with some injuries, and we lost a few games that we felt we shouldn’t have. It was tough. But those moments teach you a lot. You grow from the losses, and in the end, they shape you into who you are. I’m grateful for all of it—it’s part of what’s gotten me to where I am today.
Were there ever moments where you doubted the dream and what pulled you through if so?
Colston:
Yeah, there’ve definitely been moments where I’ve doubted the dream. Playing in the NFL has always been the goal—but there were times, especially early on in college, when it felt overwhelming. Everything was moving so fast—the playbook, the level of talent, just being around so many great players. It wasn’t like I ever seriously considered walking away, but I did have those quiet moments of, “Man, what would life look like without football?”
I’m so glad I pushed through. What really helped was surrounding myself with the right people—guys who were driven, who wanted to see me win, and who were chasing their own goals too. That kind of support system makes all the difference. It definitely did for me.
What are some of the biggest motivators throughout this journey for you?
Colston:
My biggest motivation is definitely my family. I’m super family-oriented—they’ve done so much and made a lot of sacrifices to help me get to where I am today. Whether it was working double shifts or driving 30 minutes each way to take me to practice, they always showed up for me.
I’ve got two brothers—Caden, my older brother who's 24, and Cash, my little brother who’s 13. They mean the world to me. When things get tough, I think about them. I think, “What can I do to help my family? How can I bring them along for the ride?” That’s what pushes me. I want to rise to the top—and take them with me. They’re a huge part of my why.
Being drafted into the NFL is huge. What does it feel like knowing you're about to achieve something most people only dream about?
Colston:
Yeah, it’s a blessing to even be in this position. It’s something I’ve dreamed about my whole life, and I’m so grateful to be here. I give all the thanks to God—none of this would be possible without Him. I’m trying to take it all in and make the most of every moment. But at the same time, I know this is just the beginning.
With this next step, what are some of the things you're looking most forward to as you step into the NFL?
Colston:
There’s a lot I’m looking forward to as I take this next step. One of the biggest things is just getting the chance to play with the best. I grew up watching so many of these guys in the league, so to be out there alongside them—at the highest level—is going to be surreal.
I’m also really excited about the connections I’ll make throughout the process. The relationships, the networking—those are the things that last a lifetime. There’s so much to be excited about, but those two stand out for sure.
What qualities are you bringing to any team that drafts you?
Colston:
I think I bring a few key qualities to the table. First and foremost—hard work. I’m always going to show up and give everything I’ve got. I know how lucky I am to be in this position, and I don’t take it for granted.
Along with that, I’d say consistency and loyalty. I’ll do whatever it takes to help the team win. Whatever the coaches need from me, I’m all in. At the end of the day, that’s the goal—doing whatever it takes to get the win.
What kind of teammate and presence do you hope to be? In the locker room and on the field?
Colston:
I plan to be a good teammate—just like I’ve always been. I think that’s one of the most important parts of being on a team—having each other’s backs. Those guys become your brothers.
For me, it’s all about building relationships and earning trust—whether that’s with my teammates, the coaches, or anyone in the building. Once you have that trust, you can really communicate—give and take feedback, challenge each other, and grow together. That’s how great teams are built.
Can you describe what it feels like to represent your hometown on a big stage?
Colston:
Yeah, representing Gooding, Idaho means a lot to me. Not many people from Idaho—especially from small towns like Gooding—go on to play sports at the next level, so to be in this position is pretty special.
Gooding’s a small town where everyone knows everyone. You walk down the street or drive through town, and you’re bound to recognize just about every face. It’s a tight-knit community, and it’s really cool to be able to represent a place like that.
I think sometimes it gets overlooked—people don’t really know what it’s about or what it stands for. But the support I’ve received from the town, and from the whole state, has been incredible. I just want to give back to them and make them proud. It feels like we’re all accomplishing this together—as a town, a county, and a state.
Your whole town, your family, your friends will be watching you in this moment. What does this mean to you?
Colston:
Yeah, this moment definitely means a lot. Like you said—family, friends, cousins, aunts, uncles—this is something we’ve all talked about for a long time. It’s something I’ve dreamed of my whole life. It’s pretty surreal.
Right now, I’m just trying to keep my head down, stay humble, and let God do His thing. Whatever happens, happens—but I’m trusting the process and staying grounded in the moment.
What do you hope the younger kids back home see when they watch your story unfold?
Colston:
Great question. I think—and I hope—that when younger kids see or hear my story, it gives them a little extra motivation and drive. Like I’ve said, it’s easy to get overlooked, especially when you’re from a small town or a place that’s not known for producing athletes. It can feel hard to get your shot.
But my advice is—do whatever you can to put yourself out there. Go to camps, take the step, take the risk. If you really love what you do, and you’re willing to put your head down and work for it, I believe good things will come.
